VeriPark Recognized in Forrester Report: The Financial Services CRM Landscape, Q3 2024
September 18, 2024
Forrester defines the financial services CRM market as: "A customer relationship management system (CRM) purpose-fit for financial services businesses to deliver superior customer experiences based on customer insights; attract, acquire, and retain customers; and empower the sales organization and its employees."
Financial services business and tech executives can use this report to understand the value they can expect from a financial services CRM solution; learn how vendors serving retail banking, insurance, and investment/wealth management differ; and investigate options based on size and market focus.
Discover VeriPark's CRM solution for banking VeriTouch here.
Source
Forrester, The Customer Relationship Management Software For Financial Services Landscape, Q3 2024, Forrester’s Overview of 21 Vendors, September 18th, 2024 | by Alyson Clarke, Principal Analyst & Kate Leggett, VP, Principal Analyst.