VeriPark Recognized in Forrester's Now Tech: Retail Banking CRM Report, Q3 2021

August 6, 2021

We are happy to announce that VeriPark has been included in the Forrester Now Tech: Retail Banking CRM, Q3 2021 report, Forrester’s overview of 12 representative Retail Banking CRM providers.

VeriPark has been listed in the Retail Banking CRM Specialist segment.  Forrester notes that “Vendors in this category were built from the ground up with retail banking customer needs top of mind. They’re differentiated by deep retail banking knowledge and have embedded, industry-specific processes and capabilities.” 

The guide aims to help retail banking professionals to understand the value they can expect from a retail banking CRM provider and to select one based on size and functionality.

According to the guide, Retail banking CRM enables banks to deliver superior customer experiences based on customer profiles and data insights; attract, acquire, and retain new customers; and empower their sales organization. But to realize these benefits, banks first have to select from a diverse set of vendors that vary by size, functionality, geography, and the size of retail bank typically served.

Discover VeriPark's CRM solution for banking VeriTouch here.

Source

Forrester, Now Tech: Retail Banking CRM, Q3 2021, Forrester’s Overview Of 12 Retail Banking CRM Providers, August 6th, 2021